Make a Funding Request


Welcome to The Counselling Foundation of Canada's funding request page. We recognize that writing a funding request is time-consuming. To respect your valuable time, we have developed a two-step process – a Letter of Intent, followed by a formal Grant Application. Only if Foundation staff see alignment between your Letter of Intent and the Foundation’s goals will you be asked to submit a formal Grant Application.


Please note that the Foundation has developed a narrated fifteen-minute PowerPoint presentation that provides insight into some considerations to think about when designing a project to address a societal problem. The Project Scope/Planning 101 presentation uses a fictional case study to touch upon various cornerstones we consider when evaluating funding requests. All funding requests must be submitted via our Online Funding Request and Grant Management portal.


If you have any questions, please contact Bruce Lawson (President & CEO) at 416-923-8953 (extension 124) or at This e-mail address is being protected from spambots. You need JavaScript enabled to view it


The Foundation's two-step funding request process:


Step One: Submit a Letter of Intent


Submitting a Letter of Intent will allow us to get a preliminary outline of your intended project. If Foundation staff sees alignment between your project and the Foundation's goals, you may be invited to submit a formal Grant Application.


Download the Sample Letter of Intent of a fictional project which offers the type of information required (length and level of detail) to complete the Letter of Intent form. Developing a Letter of Intent in our online Funding Request and Grant Management portal takes about 60 minutes.




Here is the link to our ONLINE FUNDING REQUEST AND GRANT MANAGEMENT PORTAL where you can develop and submit your Letter of Intent for staff assessment.


Step Two: Submit a Grant Application


Foundation staff will inform you following the assessment of your Letter of Intent if they would like you to submit a formal Grant Application. You will be told about specific deadlines for submitting your Grant Application which is typically at least one month in advance of an upcoming Meeting of the Board of Directors. This period allows the President to review the request, conduct necessary research, ask further questions, and develop a summary for the Board. This due diligence is an important part of the vetting process so late or last-minute Grant Applications are not usually accepted.


Please download the Sample Grant Application of a fictional project. It offers the type of information required (length and detail) to complete the Grant Application Form. Developing a Grant Application (including the Grant Application Form and the supporting documents) takes between two and three hours.




A few tips and guidelines for your Grant Application:


  • When completing your Grant Application, it is important to keep in mind the needs and background of your audience, in this case the Board of Directors at The Counselling Foundation of Canada. Our directors come from the private sector, educational institutions and non-profits; and they hail from different parts of the country. This diversity means that some directors may not be particularly familiar with your organization, your sector or your field of interest. Furthermore, while you may have had discussions with Foundation staff about the nature of your proposed initiative, those who will assess your Grant Application for funding may not have the same context. So, it is important not to make assumptions about what directors will and will not know about the framework of the initiative you are asking the Foundation to support;
  • Grant applications should be kept in the 6-8 page range; if necessary, you are welcome to add appendices which contain supporting information. Board packages are typically long, so Board members appreciate brevity and concise documents;
  • Please use an easy to read and appropriately sized font (e.g. Times New Roman 12 or Arial 11);
  • Avoid repeating the same content in different sections;
  • Avoid lists of bullet points with generic information requiring Board members to ask staff to fill in the gaps (for instance, “We will present the findings at conferences”. Which conferences and when?);
  • Ensure the numbers in your budget add up; also, if you are submitting a Grant Application for a multi-year project make certain that the budget details correspond with the activity plan outlined;
  • Please use plain language and avoid sector-specific jargon;
  • If you use acronyms, please identify them at first usage.
The Counselling Foundation of Canada is proud to support CERIC and its programs: